Grab them at the door!

I am a firm believer in great signage, but I believe even more strongly our libraries need awesome displays! Grab their attention right at the front door. Use some basic marketing skills! Every LMS knows if they put it on display it will disappear so let's use what we already know. On Thursday my grandaughter and I walked over to the library near her house. I checked out a book called, A Thousand Days of Magic Dressing Jacqueline Kennedy for the White House by Oleg Cassini. I would never have searched the catalog for that book. I would never have browsed the stacks for that book. I am not sure how I would have even known the book existed, had it not been for a cool display on FASHION. It caught my eye and led me right to this book. As many of us I was fascinated by Jackie since I was a little girl. The book provided several hours of intriguing entertainment for me at a much cheaper price than the local movie! So get out there and create some displays! Make them interesting, colorful and fill them with books (head out to a bookstore if you need some inspiration!).